What sets Luminii apart from other lighting manufacturers?
Luminii is known for very high color rendering. We have a reputation for impressive color, and that goes back to our founder, Laurentiu Vlad. From the beginning, he’s been obsessed with color consistency, with high CRI values that are going to pop your reds, your greens, your blues.
Early in the development of LEDs, the color rendering was low. It looked kind of grayed out, really dull or almost green. As technology advances, we continue to advance at Luminii. Last year, we made an update on all of the LED chips for our LL series. It’s all now 95+ CRI.
If you look at residential and hospitality lighting applications, there are usually rich finishes and a lot of color. We want to make things look vibrant. Restaurateurs are accustomed to incandescent lights. When an incandescent source dims, it gets warmer. That hasn’t historically happened with LEDs depending on the technology. But now, with warm dim technology, you get a high color rendering so you can get into those warm, buttery tones.
As a former lighting designer, what skills do you bring to your current role at Luminii?
I’d have to say responsiveness and understanding. If somebody calls and says, ‘Hey, I have this lighting emergency,’ I’ve been there. I get it. I’ve been in your position. I can offer options to fix the problem or suggest different ways we can approach the situation. It’s about being present and available. How can I add value to what you’re doing? I don’t want to breathe down a client’s neck and be that type of salesman. I’d rather have back-and-forth communication. Tell me what you need.
Do you have any advice for aspiring lighting designers?
Don’t be afraid to ask questions. When you’re fresh out of school, you need to have initiative; it’s important to be a sponge and absorb things. Go to design firms’ websites and look at their photos. See if you can reverse engineer a finished project in your mind to figure out how things came together. Go to museums and find something that inspires you. Don’t just design out of a book.
Fostering relationships with colleagues and collaborators is also hugely important. I feel like the younger generation is used to texting or sending an email and not really connecting with people. Get to know that architect. Get to know that interior designer. Spend a minute or two at the end of your call asking people what they do for fun. Do they have any kids? When you talk to that person next, you’ll be able to say, ‘Hey, How’s John doing?’ It’s important to build that personal connection because you’re not a robot at that point. You’re actually a human being who cares.